This course introduces the students to learn the fundamentals of technology-based entrepreneurship (technopreneurship), the knowledge needed and understanding the steps involved in building a successful business venture and exploring technology trends and opportunities in the local and global context.

The course can be divided into three elements or stages:    

1.     Introducing the entrepreneurial way and philosophy

2.     Idea generation and market analysis 

3.     Business planning and execution

 

Ideally, all three elements are integrated from start to finish. While it is possible to implement at the earliest possible phase the business planning, the whole course should be presented in a "real-world" format. Students should be able to take the roles of company founders and investors, inventors and innovators, creating a vision and execution plan for their company, and raising funds — exactly as would be done in a true entrepreneurial endeavor. Another format is that a student can take the role of a principal investigator in a research laboratory (R&D) setting and is guided by entrepreneurial principles to come up with the best solution or products that the company will adopt or consider for R&D investment.